1) Educational Reels:

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1) (4x) Educational Reels:

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How? (speak 6-10 sentences MAX)

[ ] Hook: Highly Opinionated Starting Point, Problem, Question
1. Headline (1 sentence)
2. Shocker (1 sentence)
3. Misdirection (1 sentences)
[ ] Content: Main Context, Example, Explain
1. Context (Meat)
2. Conflict (Potatoes)
[ ] Conclusion
1. Resolution (Dessert)
2. Last Dab (Bang)
Here’s how I made a video in 10 minutes for less than $10:
$30 Hack to 10x Video Quality for Zoom or Webcam/Desk videos: </aside>

Hook options:

Hook Part 2:

Talking Points:

We typically have nearly 1,000,000 homes for sales per week.
But we’re currently sitting at only 500,000 homes nationwide
So we’re still in a massive 50% deficit and it's not getting better anytime soon…
Even though rates doubled, buyers didn’t disappear. They’re on the sidelines, just like you.
So instead of trying to time the market ask yourself these 3 questions:
- Are READY to move?
- Are you financially ABLE to move?
- And are you willing to make the move now?
As Warren Buffet says, “Time in the market beats market timing every time.”

Hooks:

Things you need to know about high mortgage rates part #
This right here, literally changed the game when it comes to beating high mortgage rates

Hook Part 2 options:

I was working with someone for # years who has placed ## offers without success until now…

Talking Points:

Instead of using a traditional 20% down mortgage, we opened more doors my using a 2-1 buydown {INSERT MORTGAGE PROGRAM ex. ARM loans } to unlock more homes for them.
{1-SENTENCE SIMPLE EXPLANATION} A 2-1 buydown is where pay to buy down the rates 2 points year 1 and 1 point year 2.
{MISTAKE/OBJECTION/CONCERN OF PROGRAM} But don’t make the massive mistake of buying a home you can’t afford once the buydown is over.
{WHO IT’S BEST FOR}} We see this program works best when you’re on an upward career path.
Try this out and follow for more home hacks.

Hooks:

Hook Part 2:

Talking Points:

Hooks:

Hook Part 2:

And this is the same method I used to help a family that had been searching for 3 years, finally find their new home.

Talking Points:

When they started looking in 2020 they were able to afford more because of the 3% rates
But they kept getting beat in their offers because other people had more cash.
Now that rates doubled, they actually have found more opportunities with less competition.
The 3 key to their success were:
- Looking for motivated sellers - people who’ve been on the market longer
- Being flexible with 1 of these 4 criteria: price point, location, home type or home features
- And using mortgage hacks like 2-1 buydowns to get a lower rate today.
If you found this helpful, follow for more home hacks.

Hooks:

Hook Part 2

Talking Points:

Don’t buy the best home/new home in a bad area. They stand out because they look pretty, but they’re bad long term investments. You’re not only buying the home, you’re buying the neighborhood.
Don’t buy a fixer upper or the “great deal” home “with potential”. Many people overestimate renovation costs and timelines. So unless you’re an expert or investing in one, it's not worth the headache.
And avoid buying in up and coming neighborhooods… while this may sound great you need to ask will it change in 3 to 5 years? Because if it will take a decade, chances are you won’t be living there. First, buy a home you will enjoy now. Then buy for what it can become.

Hooks:

Here’s 3 (home trends) I consider to be perfect.
If your (home) doesn’t have (unique features) you are missing out.
This will piss a lot of other Realtors off, but I have to say it…
This is why your effort to (DESIRE) has likely failed.
Here’s #1 best place live/suburb/neighborhood in {CITY}
This is the #1 masterplanned community in {CITY}
This New (Thing) Will Change {CITY} Forever!
Mortgage before marriage?
Gen-z dilemma: high income with cash… don’t buy a home, buy a rental property first
I saw this article on CNN and I have to answer it
The best way to find a deal is to find a motivated seller